Sep 14, 2022
In July 2022, Vinimark gathered a panel of some of South Africa's pioneering black wine marketers, distributors and retailers to discuss the expectations and needs of black wine drinkers versus what wine marketers and retailers are actually delivering. The conversation highlighted significant challenges, but also clear...
Dec 13, 2021
In this Vinimark podcast episode titled The Fine Wine Debate, we speak to CEO of the Areni Global Institute, Pauline Vicard, about her wine industry study: “The Future of the Fine Wine Consumer”.
Together we try to figure out where South Africa’s top-tier wines fit into the global picture of fine wine. We grapple...
Nov 23, 2021
In the second of our two-part series titled The Fine Wine Debate, we continue the conversation with Areni Global Institute CEO, Pauline Vicard.
In this final episode, we explore what it means to declare wine as a “cultural product”. Pauline shares more on how the consumer mindset differs slightly to the industry...